World of Customer Networks: 5 Strategies for Business Growth

With over a billion Internet users and two decades of World Wide Web, we can recognize clearly the five behaviors of networked customers. There are: connecting, accessing, customizing, collaborating, and engaging. Once businesses understand and make use of these behaviors, they can follow the five strategies that will help them create business models, products and […]

How Businesses Should Adapt to Change

Response to change is the key. The Darwinian concept,’ adapt or die’, applies to corporate as well as biological life. Business, of course, must respond to change if it is to survive. The response may be the development of new business or new business combinations, new organisation or new organisational structures, new products, new channels […]